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Missouri voters authorized legal mobile and retail sports betting, permitting managed books to take bets next year.
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The sports betting ballot measure gone by a slim bulk early Wednesday early morning after more than 2.9 million votes were counted.

Seven of the eight states surrounding Missouri enable mobile or retail sportsbooks. That includes Kansas and Illinois, which divided the Kansas City and St. Louis city areas with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting this year.

" Missouri has a few of the very best sports betting fans on the planet and they appeared huge for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a declaration. "On behalf of all six of Missouri's expert sports betting franchises, we want to thank the Missouri voters who made their voices heard by approving Amendment 2. This historical vote makes Missouri the 39th state to legislate sports betting wagering and ensures we no longer lose important tax income to our neighboring states. Most importantly, the passage of Amendment 2 means a new, dedicated, irreversible funding stream for Missouri classrooms."

Missouri sports betting next steps

Voter approval suggests approximately 14 mobile sportsbooks might begin accepting bets next year. It is not likely all 14 available licenses are utilized.

DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will unquestionably use to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses readily available without needing to partner with a Missouri brick-and-mortar casino or sports betting group (and pay an accompanying fee).

Six licenses are available to each Missouri gambling establishment operator, respectively. Caesars, despite opposing the tally step, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely introduce their respective books.

The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays if they will introduce mobile sportsbooks.

The remaining six licenses are scheduled for each of the major expert sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were among the most prominent advocates of the ballot procedure.

Together with DraftKings, FanDuel and Caesars, Missouri bettors need to expect other prominent nationwide brand names consisting of BetMGM, bet365, BetRivers and Fanatics to look for market access.

Launch likelihood tiers IF Missouri citizens authorize sports betting wagering:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Very most likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot procedure allows every Missouri casino to open retail sportsbooks on their particular homes. Most if not all 13 gambling establishments managed by the six gambling establishment operators are expected to open in-person wagering choices such as wagering kiosks and potentially devoted, full-service sportsbooks.

The six sports betting groups can likewise open in-person sportsbooks within or adjacent to their particular home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that enable in-stadium retail sportsbooks.

The language around the tally procedure needs the first certified sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most rewarding time of the sports betting calendar.

Missouri sports betting wagering background

The effective Missouri sports betting project comes despite millions in financing opposing the measure from one of the state's largest gambling stakeholders.

Caesars spent countless dollars to defeat the measure. In a lot of other states that connect online sports betting wagering with a state's brick-and-mortar casinos, an operator is given a minimum of one license per handled residential or commercial property.

In that situation in Missouri, Caesars would be paid for at least three possible licenses, one for each gambling establishment it manages. Instead, Caesars just has one. In states with the license-per-property design, companies can either open extra internal books or, more commonly, farm out the license to a rival that pays an accompanying cost in exchange.

FanDuel and DraftKings, which have approximately two-thirds of U.S. across the country sports betting wagering manage market share, could potentially have an upper hand on their competitors by earning the set of untethered licenses. It stays to be seen which 2 books will earn these slots, however the language around the ballot step would seem to favor the 2 nationwide market leaders.

Polling previously in the year revealed the "yes" vote with a slight lead. Support efforts were bolstered by 10s of millions spent by DraftKings and FanDuel.

A series of tv and radio ads concentrated on the earnings legal sportsbooks would create for Missouri public education. Opponents, funded mainly by Caesars, argued the supporters' ads were deceptive and the tens of countless forecasted dollars raised would have a minimal impact in a state that already invests billions on education every year.
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